Privacy policy
Who we are
Sarah's Silks, Inc. ("Sarah's Silks," "we," "us") makes and sells silk playthings and wooden toys through sarahssilks.sbs and our shop. This policy explains what personal information we collect when you visit our website, buy from us, sign up for our emails or texts, or contact us; how we use and share it; and the choices and rights you have.
Our online store runs on Shopify. When you check out, Shopify processes your order and payment for us; Shopify's own use of information is described in the Shopify Privacy Policy.
Effective date: October 19, 2026. Last updated: October 19, 2026.
What we collect
We collect information you give us, information our website collects as you use it, and information our partners send us.
| Category | Examples | Where it comes from |
|---|---|---|
| Contact details | Name, email address, phone number, shipping and billing address | You, when you order, create an account, sign up for emails or texts, or contact us |
| Order and account details | Items bought, order history, returns, subscriptions, account login | You and our checkout, subscription and returns providers |
| Payment details | Card or payment method, handled by our payment processors; we do not store full card numbers | You, through Shopify checkout |
| Messages and reviews | Customer service chats and emails, product reviews, survey answers | You |
| Device and usage details | IP address, browser and device type, pages viewed, links clicked, referring site, approximate location from IP address | Our website, through cookies and similar tools; in the US, the EU, the UK and other regions where we ask first, non-essential tools run only after you agree |
| Advertising and marketing details | Which ad or email brought you to us, whether you opened an email or clicked a link | Our website and our advertising and email partners, with your consent where required |
Customer service chats and emails are handled and stored for us by Help Scout, our customer service provider.
We do not ask for sensitive information such as government ID numbers, health information or precise location.
How we use it
- To take, ship, track and support your orders, subscriptions, returns and exchanges.
- To answer your questions and messages.
- To run the website: remember your cart, keep it secure, prevent fraud, fix problems.
- To send emails and texts you signed up for. You can unsubscribe from emails with the link in each one, and stop texts by replying STOP.
- With your consent where required: to understand how visitors use the site (analytics) and to show you our ads on other sites and apps and measure which ads work (advertising).
- To post product reviews you choose to share.
- To meet legal, tax and accounting obligations and to protect our rights.
Cookies and tracking
In the United States, the EU, the UK and the other regions where we show our cookie banner, only the cookies and tools the site needs to work run until you choose. If you click Accept, the analytics, preference and marketing tools below also run; if you click Decline or close the banner, they do not. "Manage preferences" lets you turn each category on or off.
To change your choice later, clear the cookies for sarahssilks.sbs in your browser and the banner will ask again. To stop the sale or sharing of your information at any time, use Your privacy choices at the bottom of every page.
| Partner | What it does for us | Category | When it runs |
|---|---|---|---|
| Shopify | Hosts the store, cart, checkout and Shop Pay; keeps the site secure | Necessary | Always |
| Recharge | Playsilks in the Mail and other subscriptions | Necessary | Always |
| Redo | Returns, exchanges and order protection | Necessary | Always |
| Upcart | The slide-out cart | Necessary | Always |
| Flexport (Deliverr) | Delivery-date estimates | Necessary | Always |
| SW Back in Stock | Back-in-stock alerts you request | Necessary | Always |
| Schema Plus | Product details for search engines | Necessary | Always |
| Essential Announcer | Shows the announcement bar at the top of the site and counts how often it is viewed | Necessary | Always |
| Judge.me | Shows product reviews; asks buyers for reviews | Necessary | Always |
| Help Scout | Customer service chat and email; stores your messages for us | Preferences | After you agree, or when you click the chat button |
| Google Analytics | Counts visits and shows how the site is used | Analytics | After you agree |
| Maestra | Email and text sign-up forms and messages | Marketing | After you agree |
| Google Ads and YouTube | Shows our ads and measures them | Marketing | After you agree |
| Meta (Facebook and Instagram) | Shows our ads and measures them | Marketing | After you agree |
| TikTok | Shows our ads and measures them | Marketing | After you agree |
| Shows our ads and measures them | Marketing | After you agree | |
| ShoutOut | Credits our affiliates for the customers they refer | Marketing | After you agree |
| Shopify Collabs | Credits creators who refer customers | Marketing | After you agree |
Some of these partners also receive purchase events from our server, after you agree, so ad results can be measured accurately.
Who we share it with
- Service providers that run parts of our business for us under contract: Shopify and our payment processors, our warehouse and fulfillment partner (Flexport), shipping carriers, the subscription, returns, cart, review, customer service and email/text providers named above, and our tax and accounting providers. They may use the information only to provide their services to us.
- Advertising and analytics partners (Google, Meta, TikTok, Pinterest, ShoutOut, Shopify Collabs), only after you agree to analytics or marketing cookies. These partners may combine what they receive with information from other sites and apps to show you ads.
- Shopify, which may also use store customer information to improve its services and, through Shopify features such as Shopify Network Intelligence and Shopify Audiences, for advertising, as described in the Shopify Privacy Policy.
- Others when the law requires it, to protect our rights or our customers' safety, or as part of a sale or merger of our business.
In the past 12 months, we disclosed these categories of personal information to service providers for business purposes: contact details; order and account details; payment details (to payment processors only); messages and reviews; and device and usage details.
We do not sell personal information for money.
Sale and sharing under US state privacy laws
California and several other states treat letting advertising partners collect information on our site, for ads on other sites, as a "sale," "sharing" or "targeted advertising," even when no money changes hands. In the past 12 months, we have sold or shared two categories of personal information with the advertising partners listed above: device and usage details, and advertising and marketing details. In regions where we show our cookie banner, this happens only after you agree to marketing cookies. We do not knowingly sell or share the personal information of anyone under 16.
You can opt out at any time:
- Click Your privacy choices at the bottom of any page.
- Turn on Global Privacy Control (GPC) in your browser. We treat it as an opt-out for that browser.
- Decline marketing cookies in our banner, or email us.
Opting out does not affect your orders or the emails you signed up for.
Your rights and how to use them
Depending on where you live (including California, Colorado, Connecticut, Oregon, Texas, Virginia and other US states, the EU and the UK), you can ask us to:
- tell you what personal information we have about you, where it came from, why we use it and who we share it with, and give you a copy;
- correct it;
- delete it, unless we must keep it (for example, order records for tax law);
- stop selling or sharing it, or using it for targeted advertising (see above);
- in the EU and UK, restrict or object to our use of it, move it to another company, or withdraw consent.
To make a request, email info@sarahssilks.sbs with "Privacy request" in the subject, call or text our customer care team at +1-760-313-6476, or write to us at the address below. We will confirm your request within 10 business days and answer within 45 days (or the time your law allows), after checking it is really you, usually by matching the email address and an order number. You can use an authorized agent; we will ask for proof that you gave them permission.
We will not treat you differently, charge you more or refuse service because you used these rights. If we turn down your request, you can appeal by replying to our answer with "Appeal" in the subject; we will respond within the time your state's law allows, and you may contact your state attorney general if you disagree.
Sign-up discounts (notice of financial incentive)
We sometimes offer a discount code when you sign up for our emails or texts. To get it, you enter your email address or phone number in our sign-up form, and we use it to send you marketing messages as described above. We estimate the value of your contact information to us as roughly equal to the discount offered, based on what we spend to reach new customers and what subscribers typically buy. Signing up is optional. You can withdraw at any time by clicking unsubscribe in any of our emails or replying STOP to our texts, without losing a discount you already used.
Children
We make toys for children, but our website and services are for adults. We do not knowingly collect personal information from children under 13. If you believe a child has given us information, email us and we will delete it.
How long we keep it
We keep order, payment and tax records for as long as tax and accounting laws require (generally seven years). We keep account and marketing details until you delete your account or unsubscribe, and customer service messages for up to three years. Cookies last from the end of your visit to two years, depending on the partner.
Security
We use Shopify's secure checkout, limit who on our team can see customer information, and require our service providers to protect it. No system is completely secure, so we cannot promise information will never be exposed.
Visitors outside the United States
We are based in the United States, and our providers may process information in the US and other countries. For visitors in the EU and UK, we rely on contract (to fulfill your order), consent (for analytics and marketing cookies and marketing messages), legitimate interests (to run and secure our business) and legal obligation (tax and accounting), and we use standard contractual clauses or similar safeguards for transfers. You may complain to your local data protection authority.
Changes and contact
We will post any change to this policy on this page and update the date at the top. If a change is significant, we will also tell customers by email or with a notice on the site.
Questions or requests: info@sarahssilks.sbs, call or text +1-760-313-6476, or write to Sarah's Silks, Inc., Attn: Privacy, 6790 McKinley St, Suite 190, Sebastopol, CA 95472.